Singapore-based Genius Group has created an "AI avatar" of renowned computer scientist Alan Turing, appointing him as the company's "chief AI officer." This move has ignited a firestorm of criticism on social media, with many accusing the company of exploiting Turing's legacy for its marketing purposes.
The company, which focuses on AI-powered business education, has developed chatbots based on historical figures such as Albert Einstein and Marco Polo. The Turing chatbot is said to be capable of leading Genius Group's AI efforts, having written a white paper outlining his vision for the future of AI.
In a promotional video, the Turing chatbot speaks in a voice reminiscent of Benedict Cumberbatch, who portrayed the scientist in a 2014 film. The use of AI-generated imagery and the appropriation of Turing's likeness and Cumberbatch's voice have led to widespread condemnation from internet users, including software engineer Grady Booch, who called the move "absolute and complete trash."
Critics argue that Genius Group's actions are unethical, disrespectful, and exploitative of Turing's legacy and the image of an actor. The company and the Turing Trust, established by Turing's family, have not responded to requests for comment regarding whether they obtained permission from Turing's family or Cumberbatch to use their likenesses.
The controversy surrounding the Turing chatbot highlights the need for clearer rules and ethical guidelines in the rapidly evolving field of AI. While Genius Group is offering free access to the chatbot, the backlash against its creation serves as a reminder of the potential for AI to be used in ethically questionable ways.